Testing Out Chitika eMiniMalls
Last month I began to hear about a new pay per click advertising method called eMiniMalls by a company named Chitika. The ads, a sample of which can be seen below, allow customers to comparison shop products from a page on your web site. They can operate in contextual mode (where the product displayed is determined by the keywords on your site) or you can specify one or more product keywords. If you want to use Google Adsense on the same page as a Chitika eMiniMall then you need to disable the contextual advertising mode and supply it keywords yourself.
I began to experiment with eMiniMalls a short time ago. I put one on a site’s pages just above an Adsense banner. So far the results have been fantastic. In the first three days I made more money with the eMiniMall on that site than I had the whole previous month with Adsense. Clicks are paying on average $1 each. Plus as I kept the Google Adsense banner below I am still earning a decent amount from it as well. In fact as both ads are 468×60 in size and compliment each other nicely, I think my Adsense click through ratio will increase since the eMiniMalls shows a product graphic and a well known trick to increase Adsense click through ratios is to have a graphic above the banner.
One major problem to note about Chitika eMiniMalls is that they audit the clicks at the end of the month to remove duplicate clicks, clicks from India, etc. As I haven’t been paid by Chitika yet I am not sure how many (if any) of my clicks will be reversed. Still, I think that if you have any pages about products and are using Adsense right now, then you should rush to sign up for eMiniMalls as soon as possible. Your visitors probably haven’t been exposed to them before so click through ratios are going to be very, very high for the next few months and your potential to earn a lot is great.
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